Very good question! The students who study at universities are at an important part of life! Being distracted by fashion is the biggest problem with girls! They wouldn't read one chapter of their book as many times as they might read a whole fashion magazine!
The way university students are represented in Hollywood movies is somehow the truth! Girls wear the latest clothes to flirt with boys! Being a " virgin" is something like being a nerd! Having one night stands is something people are proud of! Now that is what fashion is leading to!
But yet there are some geniuses in universities too who don't pay any attention to other things, and they are those who have an aim, have a quality, and have the strength!