Thesis title regarding restaurant strategies to attract customers?

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Rosie Normanton answered
An adequate thesis title for this topic could quite simply be "What are the strategies adapted by restaurants to attract customers and why are they effective?" However, it would be easy for you to think of an alternative if you prefer. So what are some of these strategies used by restaurants to attract customers?

  • Freebies and giveaways

The most obvious way to draw customers in would be to offer them deals on free food or drink where applicable. For example, restaurants may offer a buy one get one free deal on meals or drinks. Anything that is free is bound to bring customers in.

  • Loyalty schemes

This does tie in quite well with the idea of freebies and giveaways. Give customers loyalty cards that are stamped or accumulate points and after so many points or stamps the customer is entitled to rewards. This will keep the customers coming back regularly in order to obtain the rewards.

  • Appreciate the children

For restaurants that are family friendly, a sure fire way to attract customers would be through their children. If the restaurant can get the children excited about eating there then the parents will have a hard time trying to persuade them otherwise. Offering kids meals with other extras like toys and activities is bound to get them interested.

These are just some strategies that are used by restaurants in order to get customers coming in. A quick Internet search could reveal many more if they are required.

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